Privacy Policy

Last updated: June 28, 2026

Equipped Apparel ("we," "us," or "our") is committed to protecting your privacy. This policy explains what information we collect, how we use it, and your rights.

1. Information We Collect

When you visit or make a purchase from equipped-apparel.com, we may collect:

  • Contact information: name, email address, phone number

  • Shipping information: mailing address

  • Payment information: credit/debit card details (processed securely by Stripe — we never store your full card number)

  • Usage data: pages visited, browser type, IP address, and time spent on the site (collected automatically via Squarespace analytics)

2. How We Use Your Information

We use your information to:

  • Process and fulfill your orders

  • Send order confirmations and shipping updates

  • Respond to customer service inquiries

  • Improve our website and product offerings

  • Send marketing emails if you have opted in (you can unsubscribe at any time)

3. Sharing Your Information

We do not sell your personal information. We share it only with trusted service providers necessary to operate our business:

  • Printful — to fulfill and ship your order

  • Stripe — to process payments

  • Squarespace — to host our website and store

These providers are contractually required to protect your data.

4. Cookies

Our site uses cookies to improve your browsing experience and track site analytics. You can disable cookies in your browser settings, though some site features may not function properly.

5. Data Retention

We retain your order information as required by law and for legitimate business purposes (e.g., returns, tax records). You may request deletion of your personal data at any time by contacting us.

6. Your Rights

You have the right to:

  • Access the personal data we hold about you

  • Request correction of inaccurate data

  • Request deletion of your data

  • Opt out of marketing communications at any time

To exercise any of these rights, email us at hello@equipped-apparel.com.

7. Security

We take reasonable precautions to protect your information. All payment data is encrypted and handled by Stripe, which is PCI-DSS compliant. However, no method of transmission over the internet is 100% secure.

8. Children's Privacy

Our site is not directed at children under 13. We do not knowingly collect personal information from children.

9. Changes to This Policy

We may update this policy from time to time. Changes will be posted on this page with an updated date.

10. Contact

Questions about this privacy policy? Email us at hello@equipped-apparel.com.